HubSpot and Canva partner to give growing businesses a creative edge
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  • Create on-brand content in minutes, including email templates, social posts, and landing pages
  • Bring creative ideas to life with Canva’s Magic Studio AI tools, and then add designs to campaigns without leaving HubSpot
  • Collaborate seamlessly with your team to comment, share, and iterate on designs in one unified platform

In today's attention economy, creativity is a competitive advantage. But as marketers invest more in brand marketing and visual platforms, like YouTube, Instagram, and TikTok, small and medium-sized businesses are struggling to stand out with limited resources.* 

Today, HubSpot and Canva are changing redesigning the game with a partnership that brings Canva's complete design experience and Magic Studio AI tools directly into HubSpot's customer platform. This embedded experience, accessed through a native “Design with Canva" button, enables teams to design, collaborate, and publish content without leaving their HubSpot portal.

HubSpot Video

"Visual storytelling is one of the most powerful ways to show, not tell, your story to customers—one image can do the work of a thousand words," said Karen Ng, Senior Vice President of Product & Partnerships at HubSpot. "By bringing together Canva's creative platform with HubSpot's customer platform, we're making it fast and easy for teams to create professional designs at scale. Whether you're a team of one or hundreds, this integration empowers you to meet the growing content demands of today's market."

How the integration works

The integration bridges the gap between creativity and productivity, enabling teams to design, create, and share content faster, without switching tabs or platforms.

With the enhanced integration, teams can now add Canva Pro Elements to their designs, comment and share Canva designs with their team, and find designs created in HubSpot in their Canva homepage.

In the HubSpot content editor, start by adding an image to your social post, ad, page, or email:

  1. Click the Upload icon and select “Design with Canva”
  2. Select a format for your Canva image
  3. If this is your first time using Canva in HubSpot, you'll be prompted to log in to your Canva account or set up a new account
  4. Design your image in the Canva editor
  5. To save your design, in the upper right, click "Save"

The HubSpot and Canva integration is available globally for free across all HubSpot hubs and tiers with a Canva subscription. Enable the integration here.

*HubSpot 2025 State of Marketing Report

Originally published Feb 18, 2025 9:01:07 AM, updated February 18 2025

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Product news 2025